CASE STUDY
Recruitment support and a recruiting site for Okinawa Kaigo Center
Supporting hiring at a home-care provider in Okinawa through social media research and a recruiting website.
- Period
- 2026–
- Client
- Okinawa Kaigo Center (有限会社沖縄介護センター)
- Role
- IT support and engineering (research, design, build)
- Area
- RECRUITING / WEB
I support hiring at Okinawa Kaigo Center from the IT side, using social media outreach as the entry point to hiring. I research recruiting posts that resonate and apply what works, and built a recruiting site that leads to info sessions and visits.
Researching recruiting posts that resonate
I research recruiting posts, centered on care work but including other industries, summarize what made the strongest ones resonate, and apply it to the outreach plan.
- Research posts
- Find patterns
- Apply to outreach
A recruiting site that leads to info sessions and visits
The recruiting site is built with Astro and TypeScript and served on Cloudflare. One page covers the philosophy, the workplace, job types, FAQ, and requests for info sessions and visits, designed to make reaching out easy. The site is being prepared for launch.
Sharing progress on one page
A progress site shares the issues, analysis, direction, and process with the client on a single page.